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DiSA Episode 2: Campaigns & Channels
In this episode of Diving into Sitecore Analytics, we’re going to use campaigns to feed our acquisition reports with useful data. (and do some neat personalization) By the way, this post from 2014 is still valid! It describes how campaigns are triggered and how to customize triggering.
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Understanding Sitecore DMS Campaign triggering
Sitecore DMS allows you to launch and track Campaigns. You can set up Campaigns inside Marketing Center. Check the Marketing Operations Cookbook on SDN for more detail on that. Make sure you deploy your Campaigns by clicking Deploy in the Review ribbon afer setting them up. Now your Campaigns are ready to be triggered. Campaigns…